Programmatic SEO & AEO Content Platform
A server-rendered content platform that grew a B2B marketplace from 120 to 4,800 indexed pages in 90 days, with automated schema.org structured data and llms.txt endpoints that make its pages citable by AI answer engines.
01The Challenge
A B2B marketplace served its entire catalog from a client-side React SPA, so crawlers received an empty HTML shell, pages took over 4 seconds to render on mobile, no structured data existed on any template, and the brand was never surfaced by ChatGPT, Perplexity, or Google AI Overviews for the category terms it competed on.
02The Solution
We rebuilt the front end on a server-rendered stack backed by a headless CMS, added a templating layer that generates category, location, and comparison pages directly from structured catalog data, and attached JSON-LD to every template automatically. For answer and generative engines we added a direct-answer summary block and FAQ section to each page type, plus llms.txt and llms-full.txt endpoints that publish a clean, retrieval-ready version of the whole catalog and knowledge base.
Tech Stack
Key Deliverables
- Server-side rendering & edge caching to a sub-1s LCP budget
- Automated JSON-LD structured data (FAQPage, HowTo, BreadcrumbList)
- AEO answer blocks plus llms.txt & llms-full.txt for AI citation
Business Impact
"Grew indexed pages from 120 to 4,800 in 90 days, lifted non-brand organic sessions 212% within two quarters, cut mobile LCP from 4.1s to 0.9s, and earned the brand recurring citations in AI answer engines for its core category queries."
Figures shown are representative of typical engagement outcomes. Individual results vary with scope, data quality, and existing systems.
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